Lotan launched her eponymous brand in 2003, grounded in the belief that a wardrobe should function as an extension of oneself. Her philosophy is that clothes should be clean, sophisticated and functional, offering elements for self-expression. She is inspired by women with a strong sense of personal style, and draws from art, music and rock n’ roll to design her collection.Lotan’s collection instinctively resonate with a woman’s lifestyle.
